V1 PROJECTS is an independent creative studio led by Tori Simokov, a graphic designer & creative leader who currently heads up the strategy team at Complex.

Featured Projects



︎Branding & identity 
︎Merchandise design
︎Packaging design
︎Print collateral
︎Menu & book design
︎Social design
︎Presentation design
︎Illustration
︎Creative strategy

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Brasstracks

2021 - 2022


︎ Listen to Brasstracks

︎︎︎ Product design
︎︎︎ Graphic design
︎︎︎ Creative direction
Brasstracks is a Grammy-award winning R&B/hip-hop production duo based in New York.

I led the creative direction for the “Welcome Back” Era (2021) and designed the tour poster & stage banner, as well as an accompanying 6-piece apparel collection that went on to become the best-selling merch the group has had to date. Additionally, I designed the single artwork for their 2021 single, “Good Luck for Real,” and tour poster & merch collection for the “Dance Machine” Era (2022).


Welcome Back Merch Collection (2021)



Tour Posters (2022︎︎︎2021)





V1 PROJECTS is an independent creative studio led by Tori Simokov, a graphic designer & creative strategist specializing in minimalist, meaningful brand design.







︎Branding & identity
︎Creative strategy
︎Merchandise design
︎Presentation decks
︎Packaging design
︎Print collateral
︎Menu & book design
︎Social design
︎Illustration

Like what you see? Say hi.