V1 PROJECTS is an independent creative studio led by Tori Simokov, a graphic designer & creative strategist based in New York. She also writes Window Seat, a cult-favorite travel newsletter.

Featured Projects















Ställe Studios

2024



︎︎︎ Illustration
︎︎︎ Creative Direction
Ställe Studios is a treatment-focused facial studio in soho, New York that combines deep knowledge of medical and spa treatments in a boutique setting.

I partnered with the founder, Elizabeth Grace Hand, to create a set of bespoke illustrations that serve as a playful extension of the brand as submarks on shopping bags, temporary tattoos,  and more.











V1 PROJECTS is an independent creative studio led by Tori Simokov, a graphic designer & creative strategist based in New York. She also writes Window Seat, a cult-favorite travel newsletter.