![]()
V1 PROJECTS is a creative consultancy helping brands & creators define their voice, elevate their visuals, and tell better stories. Founded by Tori Simokov—brand designer, strategy leader, and writer behind the cult-favorite travel newsletter Window Seat.
V1 PROJECTS is a creative consultancy helping brands & creators define their voice, elevate their visuals, and tell better stories. Founded by Tori Simokov—brand designer, strategy leader, and writer behind the cult-favorite travel newsletter Window Seat.
Featured Projects
Soft Shoulder
2024
︎︎︎ Branding
︎︎︎ Illustration
︎︎︎ Product design
︎︎︎ Graphic design
︎︎︎ Art direction
︎︎︎ Copywriting
︎︎︎ Illustration
︎︎︎ Product design
︎︎︎ Graphic design
︎︎︎ Art direction
︎︎︎ Copywriting
Soft Shoulder is a clean beauty & wellness brand that is committed to sustainable, eco-friendly formulas that make you feel good and help you create rituals that promote beauty and balance for the skin and mind.
My goal was to conceive a visual identity that was inspired by the healing and calming properties of the ocean, shapes and spirals found in nature, and colors that symbolize the Earth.
My goal was to conceive a visual identity that was inspired by the healing and calming properties of the ocean, shapes and spirals found in nature, and colors that symbolize the Earth.
