V1 PROJECTS is an independent creative studio led by Tori Simokov, a graphic designer & creative strategist based in New York. She also writes Window Seat, a cult-favorite travel newsletter.

Featured Projects















Fenty by Rihanna

2017



︎︎︎ Graphic design
︎︎︎ Brand partnerships
Rihanna’s Fenty x Puma SS18’s official after party was hosted at the Moxy Times Square Hotel in New York City.

As the marketing coordinator for the hotel, I created all of the marketing collateral for the party including the invite & step-and-repeat, wall decals, photobooth graphics, and neon signs. My designs embodied the bright colors & 80’s elements that Rihanna’s collection was inspired by.









V1 PROJECTS is an independent creative studio led by Tori Simokov, a graphic designer & creative strategist based in New York. She also writes Window Seat, a cult-favorite travel newsletter.